IBM Data Wall

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The IBM data wall was the introduction to the Think Exhibit at the Lincoln Center. This exhibit celebrated IBM’s centennial year, and 100 years of human progress. The wall aimed to educate the public about five areas of interest to the New York community. These included air quality, water waste, potential solar energy, fraud detection, and traffic sensing. I compiled extensive preliminary research and concept development for all five areas of interest. However, my main focus for design was the solar and traffic sections. Programming designers Casey Reas, David Wicks, Jonathan Cecil, and Rhazes Spell all collaborated on this wall.
IBM Data Wall concept designs, and storyboards

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Chris Ballard statment
I am a creative who specializes in art direction and graphic design. My main interests are in branding, interactive, and motion graphics. I love collaborating with wonderful creative teams who want to revolutionize the dialogue in these fields. Whether shaping a narrative for a companies identity, or capturing it in a motion storyboard, creative for me is all about delving deep into the imagination and telling a story.

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